The final step of our branding process is to create a brand guidelines document.
As I have finished building my brand, It was time to put everything into a brand guidelines document. Brand guidelines are a set of rules that define the overall aesthetic of a brand and has instructions on how to apply the brand.
Creating this document was an interesting process for me as I found it challenging, yet satisfying. I liked figuring out the layout of the booklet, I found it incredibly satisfying seeing my designs altogether in this document. I found it difficult to briefly put into words on how I want my brand to be represented. I found it simple enough to talk about my process on this blog as I was able to explain my design decisions, but on an official document I can’t explain why I did it, I have to describe it briefly in a professional manner. As much as this was a struggle for me, I enjoyed the challenge as I got to learn something new and I’m glad I’ve experienced it.
https://www.figma.com/proto/j1b06Vu93dxIJunsCJm5mB/fairie?type=design&node-id=131-234&t=J9XAdLkRvWlUm8mb-0&scaling=contain&page-id=98%3A85
https://www.figma.com/file/j1b06Vu93dxIJunsCJm5mB/fairie?type=design&node-id=98%3A85&mode=design&t=pUahzxRtL0Ve14aE-1