This week’s class focused on the essential role of content design in UX and service design. We explored how content design is not just about writing, but about answering user needs in the clearest, most useful way possible.
<aside> 👩🏻🦱
I found this week’s class really enjoyable because it combined creative thinking with practical UX knowledge.
</aside>
This article was a really helpful and easy-to-follow guide about why tone of voice matters in UX writing and how to approach it properly. It broke down the idea that tone of voice isn’t just about "sounding nice" — it’s a core part of how users experience a brand or product.
How To Create a Tone of Voice for UX Writing
1. Why Tone of Voice Matters
The article explained that tone of voice affects how users feel when they interact with a product. It can build trust, create a sense of belonging, or even make confusing tasks feel easier.
<aside> 👩🏻🦱
I hadn’t really thought about tone as something that impacts trust before, but it makes total sense — if a product speaks clearly and warmly, you're much more likely to feel comfortable using it.
</aside>
2. How to Define Your Tone
It outlined a really simple but effective framework:
<aside> 👩🏻🦱
I liked how structured this approach was. Defining tone of voice always felt a bit vague to me before, but this method makes it practical and something you can actually work with during projects.
</aside>
3. Be Consistent, But Flexible