I’m really proud of how this project turned out — from the branding to the overall idea. I feel like I’ve deepened my knowledge and understanding of the UX process, especially when it comes to user flows and journey maps. At first, it took me a while to get used to incorporating these steps into my workflow, as I was more familiar with starting from research, moving straight into branding, and then sketching screens. But through this project, I found that mapping out user flows and journeys early on helped me figure out the app’s features and structure more clearly, making the sketching process feel much easier and more focused.

This semester, I also conducted my first proper user interviews and usability tests. Although I had tried a usability test last semester, it wasn’t very formal — I simply asked my parents to test the app. This time, I made sure to test the product with the actual target audience, which gave me much more meaningful feedback. It was a new experience, but one I really enjoyed, and it made me feel much more confident in my skills as a UX designer.

One thing I could have improved on — ironically — was procrastination. (Poco would have really helped me!) I struggled a bit at the start of the semester, feeling unclear about what features my app should include. Because the brief was quite open, I worried that everyone might end up with the same idea, and I became overwhelmed trying to come up with lots of different features to stand out. Eventually, I learned that focusing on solving one clear problem was the most important thing. A product doesn't need a long list of features to be successful — it needs to genuinely help its users. That shift in mindset helped me move forward with more clarity.

Overall, I really felt like a UX designer this semester. I loved spending weeks researching, using new design methods, identifying a real problem, and creating a solution through design. That, along with the branding work, was my favorite part — and it’s what I love most about UX. I hope this project feels meaningful, and that it could genuinely help students who struggle with procrastination.