How does Paddy Donnelly bridge the worlds of creativity and storytelling in his design work?

Research

Paddy Donnelly is an Irish author & illustrator living in Belgium.

His books include Dodos Are Not Extinct, Hom, Here Be Dragonsand The Vanishing Lake. His work has achieved international acclaim as he was nominated for the Kate Greenaway Medal 2022 and shortlisted for The World Illustration Awards in 2018. Paddy’s first book as both author and illustrator, The Vanishing Lake, was awarded the gold medal in the picture book category of the IPPY Awards.

Paddy grew up on the beautiful north coast of Ireland, surrounded by mythical stories of giants, magical creatures and shape-shifting animals. All of this prompted his love for nature, animals, the sea and storytelling.

Paddy Donnelly Website ^^

narrative and storytelling in ux design :

• Stories are powerful because they hold our attention, invoke emotion, entertain us, deepen our understanding and improve our memories.
• Don Norman of the Nielsen Norman Group outlined three levels of emotional response to design that may be invoked when using storytelling techniques in UX design: visceral emotion, behavioral emotion and reflective emotion.
• There are many elements of storytelling that can be incorporated into UX design and UX designers should carefully consider how to utilize them.
• Pacing of the user experience should be considered in order to pull a user into a design and hold their attention.
• Sequence should be imposed to give an experience an ordered structure that limits users’ cognitive load.
• Tone must be kept consistent throughout a UX design. As tone promotes familiarity and trust, images and words should work together to build a brand or product’s voice.

https://careerfoundry.com/en/blog/ux-design/storytelling-ux/

explains storytelling in ux well

https://bootcamp.uxdesign.cc/the-art-of-storytelling-through-ui-ux-design-f0b9a6e99814