I created these three personas based on my research from the survey I conducted, to provide insightful perspectives on how students navigate their academic lives, focusing on the key areas of procrastination and organisation. While each persona experiences these challenges differently, common threads emerge that underscore the complexity of managing academic responsibilities in a high-pressure environment.

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I'm genuinely happy with how these personas turned out. It’s rewarding to see my research come to life in such a tangible way, with each persona reflecting the different experiences and struggles that students face. Seeing the insights displayed in these user personas not only validates the patterns I observed in my research but also reinforces the importance of understanding student needs in a deeper, more personal way. It's been a fulfilling experience, and I’m excited to continue exploring how these insights can be used to improve student experiences and outcomes in academic settings.

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Iterations

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After the critique, I was advised to consolidate my personas into one, as having multiple was unnecessary. Additionally, I was encouraged to restructure my points into user needs and pain points for clarity. I’m glad I made these changes, as they resulted in a much stronger, more focused user persona that aligns better with industry standards.

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