In week 4 of this course, we looked at how images and photography can be used in design.
Enhance the user experience
Photography can enhance user experience, Apple is an example of this, the example below is a beautiful image on their landing page displaying their ipad air. Images like this enhances the user experience as being welcomed by such a nice image would have a positive impact on a person and it will want them to investigate more products.
Illustrate products
Photography can be used to illustrate what a product is and how it works. As people are more likely to process an image rather than text, photography is a great way to visualise a product.
Communicate information and data
Photography can be used to communicate information and data, which is good for companies displaying new products on their websites. An example of this would be companies advertising their new cars.
